Sunday, October 26, 2014

Know your body type, dress it better ;) ..! 


So I've been getting a lot of requests and questions about body types and how to dress according to your body type, below you'll have several body types with pictures that will help you to dress better according to your body and hide unflattering areas or areas that you don't feel comfortable showing or focusing on and have trouble hiding them. Hope what I wrote helps you all xx

By dressing for your body type when shopping 99% of us buy clothes we like of rack. It's quite rare for women to actually analyze the best types of clothing for them. The key to purchase looking good or bad had everything to o with knowing the pieces you buy. There are types of clothing that will flatter you, and there are types of clothing that will wind up looking terrible on you and sometimes too frumpy and ugly. Women needs to know which category their bodies fall into so they can buy clothes that accentuate their positives and hides the not so flattering areas. 

Below i'll be addressing the Apple body shape and the the brick body shape if you need help in other body shapes from 1 to 9 you can email me at maryamalolaimy.mao@gmail.com. happy reading. xx





  • 1. The apple body shape

Roundness is the defining feature of the Apple body shape. This body shape is often a challenge to find good clothes. Go for flattering flowing garments not shapeless tents that are simply too big. 
Look for : 
  • Tops that are tight under the breasts.
  • skinny black, dark grey, maroon pants or leggings 
  • Not too flowy but slightly pleated not too long tops 
  • Side fastening pleated skirts.
  • Straight cut coats.

 Straight cut coats for winter or straight cut spring summer coats 
 Flowy shirt slight pleated hem worn over tight black jeans and wedges or high heel sandals 
 straight cut coats styles for apple body shapes 
 Another flowy top slightly pleated at the hem but lose the belt wear it over skinny jeans and wedges or sandal heels or throw a coat on it and wear it with suede skinny pants and ankle boots 
more straight cut coats 

Keep away from:
  • Tight T shirts,
  • Large shapeless tops and dresses 
  • High wasted trousers.
  • Anything that adds bulk to you
  • Padded jackets 


 KEEP AWAY FROM PADED JACKETS 
NEVER WEAR THESE IF YOU WERE AN APPLE SHAPE 



2. The brick body shape 



Bricks are notable for not having any particularly prominent body areas and normally have : 
  • Broad shoulders
  • No defined waist or bottom. 
  • thick thighs and calves which can lead to a square masculine look. 
Many Bricks go for the option of baggy clothes to try to cover up what they see as a troublesome body shape but this normally only makes things worse as loose garments just hang off the broad shoulders emphasising the whole brick alike shape. The key to dressing well as a Brick is to try to reduce the masculine elements in your shape as much as possible and this is entirely possible, The way to do this is to not be afraid to go a little over the top because your frame can easily carry glamorous and bold styles that many women would not even be able to attempt.
Look for : 
  • Anything that creates a waist, such as tightly belted jackets. 
  • Empire line coats.
  • Loose but not too big trousers.
  • Gently draping jersey tops.
  • Tops with a pattern to break up the larger body area.

 Creating a waist, such as tightly belted jackets. 
 Empire line coat 

  Empire line coat 


 Another way to create a waste 
 Loose but not too big trousers 

  Loose but not too big trousers.



KEEP AWAY FROM : 
  • Bulky, broad shouldered jackets that make you look even bigger.
  • Anything that emphasises the width of your upper body (double breasted jackets etc.).
  • Very short skirts.
  • Trousers that do not hang naturally.
  • Clumpy, un feminine shoes.
 Bulky broad shouldered jackets
double breasted jacket 



Monday, October 20, 2014

The difference between Fashion editor, Stylist, Style icon and a fashionista.. 

ps: I don't think the information below can be found in google :p i'm just saying.. 
happy reading hope what I wrote is helpful xx 


So a lot of people nowadays do not know how to differentiate between a fashion editor's job, a stylist's job and a fashionista's job ( that's not a job but here in kuwait i guess everything is since social media has all the power now) Also people are often mistaking my job as a fashionista!! and they're calling me that which truly annoys me!.. once I mention that I have a job in fashion they immediately say the word "fashionista" ! which is why i'll be explaining briefly to those who don't know the difference and want to know:

1. 
 A fashionista is someone who's too dressy and follows the trends non stop whether it was a cool trend a funky trend an inappropriate trend they don't care, all a fashionista cares about is following the next big trend, whether it was hair or make up or clothing! And they don't necessarily know fashion they love fashion but they don't know fashion there is a huge difference! Most of time their fashion knowledge is too basic. Nowadays especially here in kuwait people are mistaking fashion promoters as fashionistas or to be more specific they are calling them fashionistas when they are really only fashion promoters sometimes it all gets so confusing because they all mix everything together I mean they mix jobs together so they all say whatever it is it's all the same when it's not. 
2. 
 A fashion editor : someone who discovers the trends they sit down front row at every fashion show and write down each season what the designers went for as trends but don't necessarily follow as in wear all the trends they just know them all "like I do" :p and have studied fashion school books and everything from fashion history to textile books to color schemes books etc and know every detail in a silhouette or a piece, because part of writing a review of a runway or a piece of clothing you have to describe what you saw or what is the piece in front of you made of exactly and completely, read a couple of celebrity fashion books and actually have a legit job as a website fashion editor, a magazine fashion editor, a newspaper fashion editor or in fashion journalism. Most importantly knows what they're talking about in an interview or while giving advice or makeovers. Covered fashion  knowledge. 
 3.
 A style icon is someone who doesn't necessarily follow all the trends but create amazing different 
fashion forward styles with vintage pieces, mixing prints, mixing colors something that gives her her own signature where people would recognize her style on you if tried copying it and where "boho   chic, bicker chic, casual fancy, french style, classic , bold looks, funk, grunge, edgy and preppy came from. 
4.
A stylist is someone who has a better taste than those who request a stylist someone who is good at mixing and matching, working on separates making them appear even more different looking in each style what i call the power of restyling separates :p .. for me she better have studied or has a background about color schemes and how it works, a couple of fashion techniques where you make a heavier woman look thin, a tall girl look normal, a skinny girl looks fit and know hot high areas people do not like others to focus on because it makes them feel uncomfortable. Now to me I often say my opinion when my client or someone i'm styling requests my help because I also like them to find themselves not just style them for a day or more and they end up not learning anything about what they like to wear or how to dress themselves. Also there is another job where a stylist works with models and products make them appear flawless and perfect on or without a model for production. 

Style icon : Nicole Richie 

 Front row fashion editors : Anna wintour Vogue America Editor-in-chief sitting next top Grace Coddington creative director of Vogue America 
 Style icon Olivia palermo 
 Stylists behind the scenes of a photo shoot 
  chiara ferragni style icon 
i know she's a shoe designer but i'm showing an example 

Saturday, October 18, 2014

About Me : Who is editor M. ?

Hi, My name is Maryam Al Olaimy i'm 20 years undergraduate studying at Gust (Gulf University for Science and Technology). Since I was 14 I was always aspiring to be a fashion editor. I believe that knowledge is everything in fashion so when i grew up I decided to study at FIT (Fashion Institute Technology, NY) I signed up for the courses but I couldn't go because I got a job offer here in Kuwait as a website Fashion editor and stylist. During my experience at Thouqi.com I learned a lot and I have met a lot of people, I also was invited to a lot of events. Having that title was empowering since I was the only Fashion editor and stylist in universal media Building for Thouqi.com multibrand website and it was exactly what I have always wanted. And to be honest I worked hard on myself to get that job, what I liked about my French boss Linda was she really didn't care who you were or how much money you have or how pretty your clothes were as much as she cared about my fashion knowledge and how will I get my job done. as I said before fashion knowledge and details are everything to me. I was obsessed with fashion Details and still am from embroidery work, beaded fabrics, patterns, color schemes, textiles, texture madness, structure, proportions to different several styles. I can name each everyone one of them adding to that knowing a lot about mixing and matching and fashion techniques. To me technicality matters especially in fashion or how else would people differentiate between some who is claiming to know fashion and someone who actually knows. There is a difference between those who have studied and know fashion, those who like fashion and those who promote fashion. 
 While I was styling at work 

 Styling a guest fashion blogger at our studio 

my lovely humble desk where i do all the reviews, descriptions, detailing, work and shopping!

 one morning at work 
On a break in the studio 

Books I've read a long with FIT college books are : 
  •  little black book of style Nina Garcia 
  • The one hundred 
  • The Style strategy 

  • Chanel and her world 

  • The little dictionary of fashion by Christian Dior

  • A guide to quality taste & style by Tim gunn 


  • Paris-ian chic by Ines de la Fressange 

  • living in style by Rachel Zoe




2015 Top fashion trends..! 

From Mercedes Benz Fashion week New York, to London fashion week, to Milan fashion week Italy as a fashion editor part of my job is to discover the trends of the up coming season and find the similarities between each designer's concepts and silhouettes. Based on watching all runways of the SS15 collections here are my choices of Top fashion trends of 2015 : 

  • trend 1.  block knitwear (Fall 2015 trend) 


This trend was shown at : Marc Jacobs, Stella McCartney, Celine, Sonia Rykiel and Trussardi. 



  •  Trend 2. Ethnic shearling (Fall 2015 trend)
This trend was shown in Burberry, Saint Laurent, Ralph Lauren, Prada and Etro from Paisley printed dresses, hand painted shearling jackets, soft suede fringe to fur trimmed jackets and ankle boots. 










  • Trend 3. Khaki draping (Spring Summer 2015) 

  • This trend was shown at Nicholas K, Balmain, Alberta Ferretti and Paul and Joe. The draping and the fringe makes it easy and vibrant! these Sub-Saharan themed silhouettes are amazing very urban and modern very fashion forward. i love a taste of masculinity in women's wear.








    • Trend 4. Metallics : 
    This trend was shown at Moschico, Prada, Saint Laurent and Trussardi. This trend is not easy to pull off I personally don't recommend wearing it, I find it very hard to style kuwaiti girls when they ask me to put them in this trend so just know it don't go for it. 




    More will be in the next posts xx  

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